Like I said over on Twitter earlier, I really enjoy that book trailers are becoming more of a thing.
A couple of years ago I saw Juliet Escoria post one for some book and thought it was a really avant garde move, and that – if I ever had the chance – I’d do it, too, one day.
They’re becoming more of a thing lately – or maybe I’m only just noticing now – which is great news. Book marketing needed to figure out a way to hurdle over that gap of, ya know, making people read.
Working in marketing, I know all too well that people don’t like reading anything online except bold headlines. Their eyes prefer jumping in Z’s and T’s.
I first noticed the trailers for Josh Malerman’s books, which makes sense really ’cause of how big he is and how theatrical even his book readings are.
Couldn’t find the cool little short trailer he has for Malorie now but it’s cool. Got all these trees and trippy lighting. Nifty.
And here’s two I saw this morning from Stephen Graham Jones and Todd Keisling.
The Only Good Indians – Stephen Graham Jones
Devil’s Creek – Todd Keisling
If you know any cool book trailers, let me know. I’m hoping they just get bigger and better.